America's Best Restaurants Roadshow host J Russell takes a big bite of breakfast at M&J's in Adams.
Mark and Jeanne Lapier pose with Roadshow host J Russell.
Matt Mottor of the Shire Tavern in Dalton greets Russell.
Lunch at Shire Tavern was Swedish meatloaf, a candied-bacon burger with gouda cheese and caramelized onions, calamari pomodoro, and the pork and guac tacos.
The national media and marketing company spotlights independent eateries around the country and was back in the Berkshires to try two more local favorites: M&J's Taste of Home Diner and the Shire Tavern.
"I say all the time, we can have the best food, but without customers, it's not going to get us anywhere. So, obviously there's a bunch of different components that make us successful, but customers are a huge part of that. So it's just, I don't know, it's very humbling," Mark Lapier said.
The Lapiers turned to America's Best, which features restaurants on its YouTube channel, to boost their promotion. The video crew's been in the Berkshires before, highlighting other restaurants
"They reached out to us in like September, we had actually, ironically enough, two separate customers nominate us," Mark Lapier said. "So they reached out and kind of told us what the program was about. And so we decided to start working with them, and this is a portion of what they offer with their promotions."
The diner asked customers on Facebook what should be cooked up for the day and got lots of suggestions — from lobster rolls to peanut butter cookies.
When the Roadshow crew rolled up on Tuesday, show host J Russell was served Texas hash, brisket cheesesteak and The Big Freddie — a dozen eggs with ham, bacon, onions, peppers and tomatoes, with a side of home fries and toast.
Russell said the diner was very community oriented.
"Every town needs a diner, and they need a diner with owners like that, especially like thinking about the history of that place, and then they wanted to take on that challenge of saying, like, we want to keep this place open in the community," he said. "And then everything that they had put into it, their own twist."
Jeanne Lapier sent the Roadshow off with cookies boasting the show's logo on an outline of America. The next stop: Shire Tavern.
Owner Matt Mottor transformed the former Shire Breu-Haus in the lower level of the Stationery Factory into the welcoming Shire Tavern.
Mottor said not many people know the eatery has arcade games, shuffle board and pool tables, live entertainment, and that the bar is open late on Fridays and Saturdays.
He spoke with "America's Best Restaurants" to get the tavern some marketing and promotion.
"I want to feature Shire Tavern, because we've rebranded since it was opened up as a brewery, and now the brewery is gone, and now we're trying to be more that community feel," he said.
He had Russell try the Swedish meatloaf, a candied-bacon burger with gouda cheese and caramelized onions, calamari pomodoro, and the pork and guac tacos.
"Coming to the Shire Tavern, walking down those steps, such a cool entrance to a restaurant," said Russell. "And I think it kind of is a place that every like small town should have, like a nice place that people could gather, very comforting food, and then just one of the best owners that I've run into. He just seems like a real down-to-earth person, a family man, and [the tavern] somewhere that you'd be proud to bring somebody from out of town."
If you would like to contribute information on this article, contact us at info@iberkshires.com.
Your Comments
iBerkshires.com welcomes critical, respectful dialogue. Name-calling, personal attacks, libel, slander or foul language is not allowed. All comments are reviewed before posting and will be deleted or edited as necessary.
No Comments
Friday Afternoon Fire Destroys Cheshire Barn
By Tammy Daniels iBerkshires Staff
CHESHIRE, Mass. — A fire on Friday afternoon destroyed a barn at 920 Sand Mill Road.
The building is a total loss but firefighters were able to prevent the flames from reaching another nearby barn and the house at Stoney Brook Farm.
Fire Chief Thomas Francesconi said the fire was called in 12:39 p.m. by the homeowners "but it already had a foothold before they noticed it."
Responding firefighters found the L-shaped structure fully involved. Adams, Lanesborough, Savoy and Windsor fire companies responded and Williamstown Fire covered the station.
The tankers were used to transport water from a nearby brook until a pool could be set up near the scene and water pumped into it.
Northern Berkshire EMS responded and one firefighter was treated at the scene and then taken to Berkshire Medical Center.
Francesconi said there were no other injuries but the owners told him there were 18 chickens in the barn. The structure also had equipment and other materials in it, including a Jeep.
The building is a total loss but firefighters were able to prevent the flames from reaching another nearby barn and the house at Stoney Brook Farm. click for more
The town is preparing to submit an application for Community Block Grant Funds following the designation of its blighted area on Route 8. click for more
The Board of Selectmen last week approved the closures of the street between Pleasant and Dean Streets from Wednesday through Saturday, April 1 to 4, to allow for the Crewdson's production company to set up for his complex and intricate shots. click for more
The national media and marketing company spotlights independent eateries around the country and was back in the Berkshires to try two more local favorites: M&J's Taste of Home Diner and the Shire Tavern.
click for more