Some 50 veterans and their families attended the free brunch at Freight Yard Pub on Thursday. Soares also thanked Freight Yard Pub for providing the space.
Sheriff Thomas Bowler, left, and Wayne Soares at the brunch. Both say veterans' service should never be forgotten.
NORTH ADAMS, Mass. — Ahead of Veterans Day, more than 50 local veterans and their families gathered at the Freight Yard Pub for a free appreciation brunch hosted by veteran advocate Wayne "Wayno" Soares.
"I am honored to be able to do this, and it is a privilege," Soares said Thursday. "And you can see we have a great turnout and everyone is having fun."
Soares organizes a multitude of fundraisers to support veterans that include golf tournaments, auctions, and comedy shows, among other things.
Soares, who resides in the area, cited the region's strong veteran presence and active community support as his primary motivation for hosting locally. A longtime advocate for veterans, Soares also writes a biweekly column called "Veteran Spotlight" and has produced shows and documentaries to bring recognition to those who served.
"You serve two years, you serve 20 years," Soares said. "If you served our country at any point, we want to show our appreciation."
Berkshire County Sheriff Thomas Bowler was in attendance and echoed Soares' statement.
"These are individuals who sacrificed, and they need to be recognized," Bowler said. "At the jail … we have stones of marble from the [World] Trade Center, and we have a saying out in front of the jail. The last two words of the quote are 'never forget,' and it is the same thing here. We never want to forget what these individuals sacrificed for our country for our liberties and our freedoms."
Beyond the recognition, Soares does not want veterans to go without.
"One of the things that really upsets me in this country is we have homeless veterans," he said. "So we try to help out as many as we can. A lot of these guys might only have one meal a day, so anything we can do to just show our appreciation is big."
Soares also raises funds to donate meals-on-the-go and to power a wheelchair/walker program. He also runs a clothing drive he is preparing to roll out around Christmas.
Not only is it important to recognize and support veterans, Soares wants to get them all together.
"These guys, they get a chance to come together, and they probably normally wouldn't talk to a civilian, but they talk amongst themselves," Soares said. "This is very good therapy for our Vietnam Veterans, our combat veterans, they can talk a little bit more."
During the brunch, the trailer for the second episode of his Vietnam documentary series, "Silent Dignity," was played. Soares hoped it would spark more conversation among attendees. The series features Vietnam veterans and their spouses sharing their personal stories about how the war affected their families, with many speaking about their experiences for the first time in decades.
Personally, Soares said just moving from table to table and conversing with new friends and old is nourishing.
"I absolutely love it," Soares said. "They come up to me and say thank you, and I say no, this is about you."
Soares thanked Freight Yard Pub for making the space available and hopes that it can become an annual event.
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North Adams Clothing Store Moving to Larger Space
Staff Reports
NORTH ADAMS, Mass. — Label Shopper is moving across the parking lot to the former Peebles location in April.
The discount clothing store has been located in the downtown's L-shaped mall downtown since 2009. It replaced Fashion Bug, which had been in that spot for 24 years before closing in 2007; the company liquidated in 2013.
Label Shopper is part of Peter Harris Clothes, established in 1970 by Peter Elitzer. Starting as a single store in Latham, N.Y., offering brand-name apparel at discount prices, the company operates more than 70 stores throughout the Northeast and Midwest.
The store is set to close on April 6 for the move and reopen on April 9 in the former Gordmans, according to signage.
Gordmans briefly replaced Peebles in the former Kmart until the parent company of the two brands declared bankruptcy and closed its stores in 2020.
At 17,250 square feet, the Gordman's space is at least double the size of Label Shopper's current location.
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