MountainOne Recognized With Multiple Industry Awards

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NORTH ADAMS, Mass. — MountainOne announced the company is the recipient of six Gold Service Industry Advertising Awards (SIAA), a Bronze from the New England Financial Marketing Association (NEFMA), and a 5-Star Rating from BauerFinancial, Inc.
 
Service Industry Advertising Awards
In collaboration with the creative team at HATCH the Agency, MountainOne was awarded six 2023 Gold SIA Awards in the following categories: Digital Video (Desk of Mo: Self Care); Integrated Marketing Campaign (From the Desk of Mo); Outdoor (MountainOne Insurance Billboards); Radio Advertising (MountainOne Insurance: Yoga); Radio Advertising Series (MountainOne Insurance); and Total Digital Marketing Program (From the Desk of Mo).
 
The SIA Award program serves to recognize advertising excellence within the service industry. More than 1,000 entries were evaluated among a national panel of judges during the 2023 competition, with less than 200 in gold, silver and bronze awards distributed.
 
New England Fiancial Marketing Association "Neffie" Awards 
MountainOne received a Bronze NEFFIE Award in the Digital Marketing category from NEFMA for its Instagram launch in early 2023. The NEFFIE Awards recognize and celebrate outstanding achievement in various categories related to financial marketing.
 
MountainOne's award-winning 2023 Instagram debut leveraged its brand and the ongoing development of content to build an engaging social media presence. Posts feature its Mountaineers, community partners and events, local highlights, scenic landscapes, and a variety of brand-related and goat-themed content, including the popular #MotivationalMonday and #MoCrushMonday content categories.
 
Bauer Financial Star Ratings
For the 35th consecutive quarter, MountainOne has earned the highest 5-Star Superior rating for financial strength and stability from BauerFinancial, Inc. The rating is based on Dec. 31, 2023, financial data.
 
"We take great pride in each of these industry awards, particularly because they recognize excellence in several capacities," said Robert Fraser, President and Chief Executive Officer at MountainOne. "Congratulations to our hardworking team for these important recognitions -- and a special thanks to Mo, our MountainOne Spokesgoat, for being such a great inspiration."

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Clarksburg Officials Debate Need for School Repairs, Renovations

By Tammy Daniels iBerkshires Staff

Select Board member Colton Andrews stands next to a bucket catching leaks as he talks to the joint gathering. 
CLARKSBURG, Mass. — School officials acknowledged that Clarksburg School is need of renovation or rebuild but declined to commit at this point to plan of action.
 
"We can't say that because it hasn't even been put out to the town," said School Committee member Cynthia Brule. "So I mean, we could say, 'yeah, I want a new school,' but it means nothing."
 
The comments had come during a joint meeting of the Select Board and School Committee last week over what to do with the leaking roof. 
 
"We're dealing with a pretty leaky roof that's affecting several classrooms," said Superintendent John Franzoni. "The leaks are continuing and impacting the classroom learning."
 
Select Board Chair Robert Norcross had pushed for the committee to make a declaration after talks with the governor's Western Mass office over the lingering $500,000 in a bond bill for the roof. 
 
He and Assistant Superintendent Tara Barnes had spoken with Kristen Elechko, Western Mass regional director, he said, and Barnes had mentioned the school could use more than a roof. 
 
"Kristen sent me an email the next day saying that I can't go for a roof if we're going to go for a new school or if we're going to go for something bigger," Norcross said. "You have to decide quickly what we want to do, because all these deadlines are coming up. So that's why I wanted to push the meeting forward and that's why I asked the Finance Committee and the Select Board to be here, because we got to make a decision tonight."
 
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