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Ella Day Spa owner Michelle McGuire, holding the scissors, cuts the ribbon on the spa's new location in Lanesborough with her staff.

Elle Day Spa Reopens in Lanesborough

By Sabrina DammsiBerkshires Staff
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Spa owner Michelle McGuire says Lanesborough's business-friendly atmosphere played a part in her decision to move her spa there. 
LANESBOROUGH, Mass. — Elle Day Spa, now located at 87 S Main St., celebrated its reopening on last Saturday with a ribbon cutting that generated more than a hundred attendees. 
 
The event marked the end of 18 months of renovations and five-year hunt for a bigger location. 
 
Ella Day Spa owner Michelle McGuire hopes that her business from the scent, ambiance, and customer service gives the clients a safe place where they can feel comfortable, loved, and nurtured.  
 
The spa offers massages, facials, manicures, pedicures, waxing eyelash services, and other treatments to "rejuvenate your mind, body and spirit." 
 
Although the journey took a lot longer and was more expensive than she originally thought, McGuire is happy they did it. 
 
She started her business in 2006 at the former Crowne Plaza but over the last 18 years has developed a larger clientele and outgrew the space. 
 
McGuire said she started this journey alone behind a desk, scared to death but has now grown about 18 staff members. In addition to providing clients a safe space, the spa also gives McGuire's staff a place to grow and build their clientele, she said. 
 
"Not only do I love my clients, but my staff is so important to me, and creating a safe space for them to work and flourish in their careers and that that actually is really important to me," she said. 
 
Esthetician Nicole "Nikki" Peeteros has worked with McGuire for about four years and said she feels very supported.
 
"I did manage the spa for her for a few years and we've really just had great teamwork together and we've always bounced ideas off each other … So it's really important to work with women who support each other," Peeteros said. 
 
The larger location allows for the spa to expand its services and staff, and solves a lack of parking at the old site.
 
The move from Pittsfield was nerve-wracking at first, McGuire said, because she was not sure her clientele would follow her. 
 
"I'm seeing clients that I haven't seen in a few years because of the parking issues," she said. 
 
The previous location only had four treatment rooms but the new space has seven so they are able to accommodate a lot more people. It also has more opportunity for growth through an addition.
 
McGuire settled on Lanesborough because of the town's real estate taxes and welcome to businesses.
 
"They're really business-friendly and community driven. All of the Select Board and council people have reached out to me congratulating me and the staff," McGuire said. 
 
"They've popped in, they've seen the progress the whole way, and they've been so supportive. So, I love the community and Lanesborough."
 
It is clear that McGuire has put a lot of time and effort into the renovations and the opening of this is very exciting, Select Board member Michael Murphy said. 
 
"It's a better location for them and their employees from where they came from. So we're excited about that and just the fact that they're bringing people not only here to their business, but hopefully to their other businesses and to other businesses in Lanesborough," Murphy said. 
 
Select Board Chair John Goerlach agreed with this sentiment adding that what McGuire has invested in the town by opening the spa and owning Bob's Country Kitchen is great for the town. 
 
McGuire's father, Peter McGuire, had owned the restaurant for 17 years prior to his passing. She become principal owner after buying out her two siblings four years.
 
"I had worked at Cranwell for a few years and I always wanted to own my own business. My dad always had businesses on the side so I guess that's where I get my entrepreneurial spirit from," McGuire said. 
 
"So it was always my passion to have my own business and do what I love, which is skin care and nails and helping people in a really positive way."
 
More information on Ella Day Spa here

Tags: business changes,   spa,   

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Belchertown Stops Pittsfield Post 68

By Stephen DravisiBerkshires.com Sports
PITTSFIELD, Mass. – Belchertown Post 239’s Cooper Beckwith set the tone when he crushed the game’s first pitch to left-center field for a double.
 
The visitors went on to pound out 14 more hits in a 9-1 win over Pittsfield Post 68 in American Legion Baseball action at Buddy Pellerin Field on Monday night.
 
Beckwith went 3-for-4 with an RBI and scored twice, and Chase Earle went five innings on the mound without allowing an earned run as Post 239 improved to 15-0 this summer and completed a regular-season sweep of Post 68 (12-4).
 
“He’s a good pitcher,” Post 68 coach Rick Amuso said. “Good velo[city], kept the ball down. We didn’t respond.”
 
Pittsfield did manage to scratch out a run in the bottom of the fourth inning, when it already trailed, 7-0.
 
Nick Brindle reached on an error to start the inning. He moved up on a single by Jack Reed (2-for-2) and scored on a single to left by Cam Zerbato.
 
That was half the hits allowed by Earle, who struck out three before giving the ball to Alex West, who gave up a leadoff walk in the sixth and retired the next six batters he faced.
 
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