Quality Printing Company Reproduces National Print Sample
PITTSFIELD, Mass. - Quality Printing Company, as reported by John G. DiSantis, President and CEO, was recently contracted by Domtar Paper to reproduce a multicolor brochure. Quality Printing produced the original brochure for Lance Vermeulen Real Estate in Great Barrington. Studio Two of Lenox provided the design and photography for the brochure.“This has never happened to our company or any company in Berkshire County that I am aware of. To have a printed piece that represents three local Berkshire County businesses is outstanding. We were asked to reproduce 10,000 brochures, each one to be used as a signature piece for Cougar®, Domtar’s premium uncoated printing paper. Our company, as well as Studio Two and Lance Vermeulen Real Estate, will achieve recognition throughout North America when this piece is distributed by Domtar Paper,” stated DiSantis.
The full-color process brochure promoting the real estate company was produced with soy based inks on the company’s Komori Lithrone 8-color perfecting press. The paper used was 80 lb. Cougar® Cover, smooth finish. For unique or remarkable printed samples produced on Cougar, Domtar will sometimes ask to reprint a piece for further distribution to its sales force, designers, printers and end users to demonstrate the paper’s qualities. Having proved to be an excellent example of the paper’s many attributes, Domtar asked Quality Printing to reprint the Vermeulen brochure as a commercial sample and demonstration of Cougar® paper in a real-world application.
Domtar's company-wide commitment to sustainability is essential to its business of making paper. According to Norm Ritchie, VP Advertising & Marketing Communications for Domtar Paper, "We appreciate Quality Printing's recognition of Cougar as an environmentally-responsible paper choice – and also agree with Quality Printing that, many times, the medium we choose to communicate environmental responsibility can also be the message.”
On February 11, 2009, Domtar presented recognition plaques to the Berkshire County companies during a celebration luncheon at Cranwell Resort in Lenox, MA. Members from all three companies were present, including the production staff that printed the original brochure, as well as representatives from Domtar Paper and Ris Paper, the local Cougar paper distributor for Quality Printing Company.
